YOU'VE COME A LONG WAY BABY...

 When the good people in Netherland saved the remaining Polaroid plant in Enschede, Netherland, the company was called IMPOSSIBLE (The Impossible Project).

Many rejoiced that Polaroid Integral Instant Film is saved.  Unfortunately, the plant was already partially dismantled, and the chemicals were gone.  So, they started from scratch.

A bunch of people who worked at the plant and at Polaroid HQ in Massachusetts came together to try to bring it all back.

The initial product was, and this is being nice, total crap!

The company went from IMPOSSIBLE to POLAROID ORIGINALS and now POLAROID.

They went from above to at least something better and more stable.

Although the product is far better than before, they have yet to have the main magic ingredient developed.... have the picture appear before your eyes.  The current Polaroid film must still be shielded from light once ejected and you can take a peek at the photo after a few minutes.

 Fujifilm is using the Kodak Instant Film process but were smart in that they went to the original Polaroid Corporation after the landmark lawsuit was won by Polaroid, to keep producing a version of the Kodak Integral Instant Film and produce Polaroid Pack Film (the one you peel apart).

This gave Fuji the ability to currently make the best version of Instant Film out there.  Colors are vibrant, clear and bright and the secret ingredient - have it appear before your eyes.

Polaroid has come out with 4 new cameras in the past year or so.  The i2, a high end camera with manual controls for shutter and aperture.  The GO which is a cute very small camera that is fun.  The NOW and NOW +.  Recently the FLIP.  These are great but here's a message to Polaroid.... YOU GOTTA KEEP WORKING ON MAKING THE FILM BETTER!!!!  We want the image to appear before our eyes and to have colors, detail and stability as close to the Polaroid Corporation product of the 1970's.

If you can get it to where Fuji is at, I think you will find a whole bunch of people buying films since there are several million Polaroid Integral cameras in existance!