DAMN TARIFFS...

 

So in the world of Fujifilm Instax you have three sizes - Wide, Square and Mini

Factoid.... Fujifilm makes the most money on INSTAX film.  Specifically, the Mini format.

Reason for that is that Mini generally sells for about $0.90 a shot
Square sells for about the same at $0.90 to $1.00 a shot.
Wide - being the largest format sells for about $1.70-$1.90 a shot.

WELL THROW ALL THAT OUT THE WINDOW.

It is obvious that the USA supply for Instax has been replenished.

Thanks to "Orange Face", "TACO" or whatever name you have for him...

Instax Square went from an average of $0.90 a shot to $1.20 (25% increase)
Instax Mini went from an average of $0.90 to now a whopping $1.38 a shot (40% increase)

Why the Mini format went up so much?  Can only speculate that being the most popular and supply must have been fully exhausted, the price reflects the full tariff in effect.

The Square format most likely still have some inventory in the USA left and Fuji is adjusting the price now so that when the supply is exhausted, the sticker shock won't be as bad at 1st.  It will probably sell at the same price as the Mini format.

BIG SURPRISE HERE - INSTAX WIDE WENT DOWN !!!

Film has an expiration date and Fujifilm Instax Wide has not been as popular.  Existing inventory must still be large and starting to age - thus the discounted price.

Also the new Instax Evo Wide camera has been just a moderate success.

Chances are that when the film supply of Instax Wide is replenished, the price will be over $2 a shot.
Which is close to what the Polaroid film is currently selling for.

BTW - Polaroid B&W film has gone up as well from about $1.80 a shot to now $1.95 (8% increase)